{"id":62825,"date":"2025-02-10T16:18:23","date_gmt":"2025-02-10T15:18:23","guid":{"rendered":"https:\/\/fhi.nl\/?post_type=news&#038;p=62825"},"modified":"2025-04-23T15:22:27","modified_gmt":"2025-04-23T13:22:27","slug":"terugblik-ppa-2025","status":"publish","type":"news","link":"https:\/\/fhi.nl\/en\/news\/terugblik-ppa-2025\/","title":{"rendered":"PPA 2025 Review"},"content":{"rendered":"<header id=\"header\" class=\"header header--high header--branch\">\n\n\t\t\t\t\t\t\t\t\t\t<div class=\"header__background header__background--high\">\n\t\t\t\t\t<img decoding=\"async\" class=\"header__background-image\" src=\"https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Schiphol.jpg\" alt=\"\">\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\n\t<div class=\"container\">\n\t\t<div class=\"header__content\">\n\t\t\t<div class=\"header__first\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h6 class=\"header__subtitle\">New-style PPA bridges the gap between innovation and practice<\/h6>\n\t\t\t\t\n\t\t\t\t<h1 class=\"header__title\" >\n\t\t\t\t\tPPA 2025 Review\t\t\t\t<\/h1>\n\n\t\t\t\t<div class=\"header__dots-line\">\n\t\t\t\t\t<svg width=\"431\" height=\"9\" viewbox=\"0 0 431 9\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M430.799 4.192a1.136 1.136 0 1 1-2.272-.001 1.136 1.136 0 0 1 2.272 0Zm-27.272 0a1.135 1.135 0 1 1-2.27 0 1.135 1.135 0 0 1 2.27 0Zm-27.27 0a1.136 1.136 0 1 1-2.272-.001 1.136 1.136 0 0 1 2.272 0Zm-27.272 0a1.39 1.39 0 1 1-2.78 0 1.39 1.39 0 0 1 2.78 0Zm-27.78 0a1.645 1.645 0 1 1-3.29 0 1.645 1.645 0 0 1 3.29 0Zm-28.29 0a1.9 1.9 0 1 1-3.799 0 1.9 1.9 0 0 1 3.799 0Zm-28.799 0a2.154 2.154 0 1 1-4.308 0 2.154 2.154 0 0 1 4.308 0Zm-29.308 0a2.41 2.41 0 1 1-4.819 0 2.41 2.41 0 0 1 4.819 0Zm-29.819 0a2.663 2.663 0 1 1-5.326.001 2.663 2.663 0 0 1 5.326-.001Zm-30.327 0a2.919 2.919 0 1 1-5.837 0 2.919 2.919 0 0 1 5.837 0Zm-30.837 0a3.173 3.173 0 1 1-6.345.001 3.173 3.173 0 0 1 6.345 0Zm-31.346 0a3.428 3.428 0 1 1-6.856 0 3.428 3.428 0 0 1 6.856 0Zm-31.856 0a3.683 3.683 0 1 1-7.365 0 3.683 3.683 0 0 1 7.365 0Zm-32.365 0a3.937 3.937 0 1 1-7.875 0 3.937 3.937 0 0 1 7.875 0Zm-32.874 0a4.192 4.192 0 1 1-8.384 0 4.192 4.192 0 0 1 8.384 0Z\" fill=\"#FFF960\"\/><\/svg>\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"header__description\">\n\t\t\t\t\t\t\t<p>By: Hans Risseeuw<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"header__second\">\n\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"header__branch-logos\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/fhi.nl\/app\/uploads\/2024\/02\/Industriele-automatisering.svg\" class=\"header__branch-logo\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/header>\n\n\t<div class=\"header__meta\">\n\t<div class=\"container\">\n\t\t<div class=\"header__meta__category\">\n\n\t\t\t\t\t\t\t<div class=\"header__meta__detail\">\n\t\t\t\t\t<div>Branch<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/fhi.nl\/en\/kennishub\/?_branches_kennishub=industriele-automatisering\" class=\"header__meta__detail--branch\">\n\t\t\t\t\t\t\t\tIndustrial automation\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"text bg--offwhite\">\n\t<div class=\"container\">\n\t\t\t\t\t\t<div class=\"text__content text__content--1-col\">\n\t\t\t<p>At exactly nine o&#039;clock, a line of visitors forms at the registration desk of congress centre 1931 in &#039;s-Hertogenbosch. PPA 2025 treats visitors to five big names from industry and the scientific world. TU Delft, YB Group, Dow, Rijkswaterstaat and Schiphol are ready in the wings to present their challenges and solutions. At the coffee machine in the middle of the exhibition floor, the high expectations are spoken out loud.<\/p>\n<h4>Artificial Intelligence<\/h4>\n<p>You could hear a pin drop. The audience is listening in deep concentration to Artur Schweidtmann, TU Delft. He briefly gives an overview of language-based AI models. Generative AI has an enormous influence on our daily lives. In various domains, Gen AI has clearly asserted itself as a factor of unprecedented influence. Think of ChatGPT (language), DALL E3 (image) and Sora (video). He then asks the audience the question: How can we translate these applications to industry? Or, to put it differently: What do we need to build a ChatGPT for the process industry?<\/p>\n<p>It is clear that Gen AI will also be responsible for the necessary changes in the process industry. When and how? That is in the future, but Gen AI will probably surprise us faster than we can imagine now. Artur is convinced that Gen AI is running past us. Especially when you realize how clumsy the language models were a few years ago. In bold, he concludes with: \u201cDigital engineering data is key for future AI applications\u201d.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<div class=\"highlight bg--offwhite\">\n\t<div class=\"container\">\n\t\t\t\t\t<div class='heading-wrapper'><svg width=\"13\" height=\"13\" viewbox=\"0 0 13 13\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle cx=\"6.394\" cy=\"6.5\" r=\"6.394\" fill=\"#000\"\/><\/svg><h2 class='highlight__title'>Dow Benelux at the PPA event<\/h2><\/div>\t\t\n\t\t<div class=\"highlight-wrapper\">\n\t\t\t<div class=\"highlight-image\">\n\t\t\t\t<div class=\"highlight-image__wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"576\" height=\"384\" src=\"https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-576x384.jpg\" class=\"attachment-highlight_block size-highlight_block\" alt=\"\" srcset=\"https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-576x384.jpg 576w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-300x200.jpg 300w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-1024x683.jpg 1024w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-768x512.jpg 768w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-1536x1024.jpg 1536w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-18x12.jpg 18w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-1620x1080.jpg 1620w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-425x283.jpg 425w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-960x640.jpg 960w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale-200x133.jpg 200w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/Balance-scale.jpg 1728w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"highlight-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"highlight-content__description\">\n\t\t\t\t\t\tMaarten de Caluw\u00e9, Manufacturing Technical Architect at Dow Benelux, has been associated with Dow Benelux in Terneuzen for over 25 years. In addition to being a manufacturing architect, he calls himself a wireless ambassador: he investigates how he can make people in the field mobile and to what extent wireless sensors can contribute to matters such as predictive maintenance. In his role within the Operations IT\/OT Team, he emphasizes collaboration and the importance of good communication.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/fhi.nl\/en\/nieuws\/dow-benelux-op-het-ppa-event-meten-om-te-meten-daar-moeten-we-kritisch-op-zijn\/\" target=\"\" class=\"highlight-content__button\">\n\t\t\t\t\t\tRead further\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<div class=\"text bg--offwhite\">\n\t<div class=\"container\">\n\t\t\t\t\t\t<div class=\"text__content text__content--1-col\">\n\t\t\t<h4>Exhibitors pitches<\/h4>\n<p>A new part of PPA are the pitches. Bart-Jan van Sluijs, project manager at FHI, organizes the exhibitors in a tight line and calls them forward one by one. \u201cTwo minutes,\u201d he says sternly. And with a stopwatch in his hand, he keeps a close eye on the time.<\/p>\n<p>The exhibitors step onto the stage somewhat nervously. The visitors react enthusiastically and the exhibitors take turns to loud applause. The mood is good. With humor and obvious pleasure, the exhibitors do their utmost.<\/p>\n<h4>Rijkswaterstaat and Schiphol<\/h4>\n<p>After lunch, two more lectures are on the program. First Rijkswaterstaat. Jack van de Velde gives the audience an overview of the enormous task that Rijkswaterstaat is facing. 286 objects are waiting for maintenance. The oldest from 1863 and the youngest from 2024. Jack explains that an explanation for the enormous maintenance demand that Rijkswaterstaat now has to do with a mindset that has been at its peak for years. The focus of the organization has always been on building. On concrete, steel and asphalt. But the duration of mechanical engineering issues is generally much longer than the duration of industrial automation issues. In addition, part of the challenge is old software systems and the fact that almost all objects are truly unique objects that require customization. Nevertheless, the goal is: standardization. Or as Jack puts it: \u201cAsset management will be the new way of life for Rijkswaterstaat\u201d. Modular architecture is the future for Rijkswaterstaat.<\/p>\n<p>The last presentation before the drinks will be given by Ron Wever, Royal Schiphol Group, and Menno Cadee, aXite Security Tools. Ron and Menno will give a duo presentation with an emphasis on IT\/OT and cyber security. In the area of cyber, Ron is very clear: Zero trust. The risks are simply too great. He emphasizes that the power of AI is on two sides: on the side of the security guard, but also on the side of the attacker. Ron calls on the audience to first get an overview of all your assets: get insight into everything you have. And when you finally get on top of the bow wave, you realize: it is worth it. But, he emphasizes, with innovation you take ten steps, nine of which fail. It is a path of trial and error.<\/p>\n<p>During the presentation, a practical example will be discussed: the barrier. When you present your car at a barrier, all sorts of things happen. A photo is taken of the license plate, your payment details are registered and finally a lever is raised. IT, OT and cyber security all come together at a simple barrier. \u201cIT\/OT and security need to work together,\u201d Ron concludes.<\/p>\n<p>\u201cCheck, check, double check,\u201d Ron summarizes his story. He then uses a small metaphor to call on the audience to think carefully about who you give access to your systems. \u201cYou can hire the best locksmith and lock everything. But if you then give everyone a key, you won\u2019t make any progress.\u201d<\/p>\n<p>After several questions from the audience, Roelof Kuijpers, FHI Sector Manager Industrial Automation, takes the floor. He thanks the speakers extensively and invites everyone to the drinks on the exhibition floor.<\/p>\n<p>PPA 2025 has lived up to the high expectations. The FHI events continue to innovate. Busy in discussion, visitors, exhibitors and speakers walk together to the bar for a drink and a snack. Connecting. Bringing people and technology together and thinking in solutions. FHI remains FHI.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<div class=\"usps-block bg--dark-blue usps-block--images-high auto\">\n\t<div class=\"container\">\n\t\t<div class=\"usps-block__header\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"usps-block__wrapper-columns\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t<div class=\"usps-block__column  usps-block__column--industriele-automatisering\" data-id=\"64330\">\r\n\t\t<div class=\"usps-block__column-wrapper\">\t\t<div class=\"img-wrapper\">\r\n\t\t\t<div class=\"img-background\"><\/div>\r\n\t\t\t<div class=\"img-background--hover\"><\/div>\r\n\t\t\t<img decoding=\"async\" width=\"1140\" height=\"772\" src=\"https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0.jpg\" class=\"background-img\" alt=\"\" srcset=\"https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0.jpg 1140w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-300x203.jpg 300w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-1024x693.jpg 1024w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-768x520.jpg 768w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-18x12.jpg 18w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-576x390.jpg 576w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-418x283.jpg 418w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-945x640.jpg 945w, https:\/\/fhi.nl\/app\/uploads\/2024\/12\/csm_IO-Link_Time_2024_d2e87d34e0-200x135.jpg 200w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/>\t\t<\/div>\r\n\r\n\t\t<div class=\"content-wrapper\">\r\n\t\t\t\t\t\t\t<a href=\"https:\/\/fhi.nl\/en\/agenda\/io-link-workshop\/\" class=\"content-wrapper__link\" target=\"\" rel=\"noopener noreferrer\"><\/a>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"content-wrapper__text\">\r\n\t\t\t\t\t<div class=\"content-wrapper__text-top\">\r\n\t\t\t\t\t\t<div class=\"content-wrapper__text-title h4\">IO-Link workshop<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"content-wrapper__date--from\">21 May<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<div class=\"content-wrapper__bottom\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t<\/div>\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t<div class=\"usps-block__column  usps-block__column--industriele-automatisering\" data-id=\"78064\">\r\n\t\t<div class=\"usps-block__column-wrapper\">\t\t<div class=\"img-wrapper\">\r\n\t\t\t<div class=\"img-background\"><\/div>\r\n\t\t\t<div class=\"img-background--hover\"><\/div>\r\n\t\t\t<img decoding=\"async\" width=\"1536\" height=\"768\" src=\"https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1.jpg\" class=\"background-img\" alt=\"\" srcset=\"https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1.jpg 1536w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-300x150.jpg 300w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-1024x512.jpg 1024w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-768x384.jpg 768w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-18x9.jpg 18w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-576x288.jpg 576w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-472x236.jpg 472w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-1280x640.jpg 1280w, https:\/\/fhi.nl\/app\/uploads\/2025\/02\/Losse-foto-1-1-200x100.jpg 200w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t<\/div>\r\n\r\n\t\t<div class=\"content-wrapper\">\r\n\t\t\t\t\t\t\t<a href=\"https:\/\/fhi.nl\/en\/agenda\/apl-event\/\" class=\"content-wrapper__link\" target=\"\" rel=\"noopener noreferrer\"><\/a>\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"content-wrapper__text\">\r\n\t\t\t\t\t<div class=\"content-wrapper__text-top\">\r\n\t\t\t\t\t\t<div class=\"content-wrapper__text-title h4\">Ethernet APL event<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"content-wrapper__date--from\">17 June<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<div class=\"content-wrapper__bottom\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\r\n\t\t<\/div>\t<\/div>\r\n\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","branches":[12],"events":[377],"secretariat":[],"categories":[],"themes_tax":[],"content_types":[],"class_list":["post-62825","news","type-news","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Terugblik PPA 2025 - FHI, federatie van technologiebranches<\/title>\n<meta name=\"description\" content=\"Terugblik Productie Proces Automatisering event 2025. 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