Telerex, distributor of professional electronics, announces a strategic partnership with AdvantechAs of September 1, 2020, Telerex will act as a knowledge partner and distributor of embedded IOT solutions from the Taiwanese company.

Founded in 1983, Advantech is a leading manufacturer of industrial computer systems and
-solutions. The company develops, produces and supplies reliable and innovative computer platforms, automation products and embedded systems. The systems, such as embedded board-level products and box PCs, are used in mechanical engineering, transport and retail applications.

Telerex, part of the Eight Lakes group, has been active in the embedded systems market for years with a strong portfolio. The importer and distributor builds and tests built-to-order systems, which are equipped with the desired hardware, adjustments, software and documentation. The added value that Telerex offers comes to life in the Competence Center of the company.

Ideal partners

“Telerex is the ideal partner for us to market our products locally,” says Max Beeks, Channel Partner & Alliance Manager Benelux – Embedded IoT at Advantech. “Telerex has all the competencies we are looking for in a partner. It has the technical knowledge required to certify our products and provide customers with the right advice. The logistical strength that Telerex has with distribution centres in the Netherlands and Belgium is also important to us. It offers us the opportunity to further strengthen our presence in the Benelux.”

“Advantech is a pioneer in the field of embedded technology for industrial applications,” says Gert Jan Uijtdewilligen, General Manager Telerex Nederland BV “This collaboration fits perfectly with our vision to sell solutions with the right added value to a wide range of OEMs and machine builders. Advantech’s portfolio is also complementary to our product group for embedded technology.”

For more information, email to info@telerex-europe.com or call 0031 76 578 20 00 or 0032 3 326 31 17

FHI, federatie van technologiebranches
nl_NLNederlands