Dear participants of LabNL,
Together, we will make the first edition of LabNL a great success! That’s why we send a number of tips and tools to use for your own visitor communication.
Texts
On our website, you can find a number of texts (in Dutch) that can be placed directly on LinkedIn. By posting messages on LinkedIn and sharing our messages, we increase the online reach of LabNL.
Are you already following the new FHI Laboratorium Technologie LinkedIn page? Follow this page for all updates about the fair. And share the messages within your own network.
Do you want help with creating an invitation text, article or mailing? Let us know. We can certainly help you with our content service.
These texts and trade fair logos in various formats can also be found here: www.labnl.nl/online-promotie
Use your profile on fhi.nl
The LabNL website offers various options for bringing your participation to the attention of (potential) visitors. For example, all participants are listed on the exhibitor page and all logos are in the carousel at the bottom of the website. Participants can also post their own news items.
To use these options, log in via https://www.fhi.nl/mijnfhi. If you do not have login details or if you have forgotten your password, you can request it (again) via the site.
All your current event participations are listed under the menu option “Evenementen en beurzen”. You can load a logo separately for each event. With the menu option “Nieuws” you can create your own news items.
Marketing Communication Cup
With your visitor communication campaign, you compete for the Marketing Communication Cup and you can win participation in the next edition of LabNL at a reduced rate. The concept may be known from the WoTS, the structure is as follows:
You can invite your visitor via your personal registration link or code.
The exhibitor who recruits relatively the most visitors and actually welcomes them on the exhibition floor, wins the Marketing Communication Cup.
The prices:
1st prize: 60% discount on the participation rate of the next edition of LabNL
2nd prize: 30% discount on the participation rate of the next edition of LabNL
3rd prize: 10% discount on the participation rate of the next edition of LabNL
Read more about the Marketing Communication Cup.
10 tips for successful preparation for your exhibition participation
In the video below, we have collected 10 tips for you to increase your (online) visibility in the run-up to and during LabNL 2021.
Together we make a success of LabNL! Can we help you with something? Let us know and we’ll get started for you!
Kind regards,
Projectteam LabNL