AI in HR: from using to directing

Most HR teams now use AI daily: for writing, screening, summarizing conversations, and preparing recommendations. But how do you take the next step, from isolated tasks to AI that works for you structurally, in your tone of voice and within clear frameworks?
In this session, Felipe Wesbonk, AI specialist for SMEs, shows how to give AI a permanent place in your HR processes without losing the human aspect. You will receive practical control questions to critically assess AI outcomes, concrete examples of companies already applying this, and tools for the role HR plays in the further integration of AI into your organization.
You will go home with a step-by-step plan that allows you to continue tomorrow.

Speaker: AI and GEO specialist SME Felipe Wesbonk – KickAI

Felipe Wesbonk – KickAI

Felipe Wesbonk is an AI specialist for SMEs and founder of KickAI. He helps organizations structurally integrate AI into their business operations, from marketing to HR, with concrete work processes and measurable time savings. He guides both the AI strategy and its implementation. Additionally, he is a trainer and speaker on the practical application of AI and provides customized in-company training. With over 25 years of experience in digital marketing and certification as an AI Consultant, he translates AI into practical, workable steps.

 

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