Machevo Hotspots as a central location in the World of Industrial Processing

Machevo Hotspots is the location on the trade fair floor where added value is offered to visitors through collaboration in a collective. Concrete advantages for exhibitors lie in efficiency in the preparation and sharing of resources, space and catering. 

This pavilion offers members of Machevo & Bulk an accessible way to participate in the World of Industrial Processing, with a pavilion that has a clear appearance but also offers opportunities for the company to profile itself.

The participating exhibitors will ultimately discuss the approach together, in which stand construction, internal space and desired resources are chosen. The possible content of knowledge transfer in the pavilion is also discussed. As a result, the approach to communication in the run-up to the fair will also be discussed later in the process and the benefits that this has for the participants. The knowledge transfer from the pavilion can lie in themes such as factory of the future, innovations in general and practical / technical combinations.

We will discuss the Machevo Hotspots approach on Tuesday 16 November (9:30 – 11:30 am).
You can join Willemijn de Groot Register for this discussion.