Communication to relations – opportunities for members in 2022
This year, newsletters will be sent every six or seven weeks to the contacts in the visitor database. This is new for the industry. This PR activity gives members who post expert and neutral news on the FHI site a good chance to profile themselves. Next week, the first newsletter will be sent with a focus on a article by Rensen on www.fhi.nl and the publication of the document drawn up by the industry around possible Covid measures in the built environment.
First of all, it should be clear to all members of the industry that when we edit the newsletters that we send to the relations from the visitor database, we use the best articles that the members post on the site. You can post these articles via your online profile on the FHI site. If you your member profile If you have not yet activated fhi.nl, you can do so at Vanessa Visscher to set in motion.
Secondly, we will also inform the relations about the end-user meetings and the conference. The focus in the newsletters is on concrete added value for professionals in the built environment from the expertise of the sector.
The document for possible measures regarding the Covid measures is a perfect example of this. The document offers detailed advice, mainly aimed at the (technical) professionals who set up, adapt or manage the (technical) facilities.
Rensen's article focuses on sustainable goals for the Wageningen University & Research buildings. A digital twin is created of the Zodiac building, to simulate which improvements can be made for technical maintenance, installation performance, comfort and energy consumption.
Throughout the year we also want to address other themes and therefore all posted articles will be screened in order to arrive at good content for the industry relations.